BluVector 10x10 Event Booth | My Work | Designed By Blair

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WORK

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[

WORK

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[

WORK

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BluVector 10x10 Event Booth

BluVector 10x10 Event Booth

BluVector 10x10 Event Booth

[CLIENT]

BLUVECTOR / COMCAST

[INDUSTRY]

CYBERSECURITY

[EXPERTISE]

EVENT BOOTH & SIGNAGE DESIGN
PHOTOGRAPHY & EDITING
3D MODELING & LAYOUT DESIGN
PRINT & VENDOR PRODUCTION

[OVERVIEW]

Small Footprint Big Presence

Small Footprint Big Presence

Small Footprint Big Presence

The request for this booth design was to fit a 10 x 10 space, at a major cybersecurity conference, with branding to visually match the audience with an overall dark, military-themed esthetic.

The booth was adapted from previous events and was more cost efficient by re-using pieces again but with a different layout and graphics cover them.

I planned for flow, sightlines, and quick reads, setting a messaging hierarchy that worked from five feet and from the aisle.

Modular panels, consistent lighting, and product visuals aligned with the dark, defense focused look while staying cost efficient, so every side of the booth worked as a clear invitation to stop.

With some advance research, I realized that location of the booth on the conference floor was situated on a major event walking path for the event. Knowing this would be seen pretty regularly by attendees, and may obstruct some of our booth from view, I decided to use it as extra marketing and design space.

This allowed us to feature products screenshots, for the first time ever, on a booth and capture more attendees by utilizing all three sides of the booth strategically as they walked by.

With some advance research, I realized that location of the booth on the conference floor was situated on a major event walking path for the event. Knowing this would be seen pretty regularly by attendees, and may obstruct some of our booth from view, I decided to use it as extra marketing and design space.

This allowed us to feature products screenshots, for the first time ever, on a booth and capture more attendees by utilizing all three sides of the booth strategically as they walked by.

With some advance research, I realized that location of the booth on the conference floor was situated on a major event walking path for the event. Knowing this would be seen pretty regularly by attendees, and may obstruct some of our booth from view, I decided to use it as extra marketing and design space.

This allowed us to feature products screenshots, for the first time ever, on a booth and capture more attendees by utilizing all three sides of the booth strategically as they walked by.

With some advance research, I realized that location of the booth on the conference floor was situated on a major event walking path for the event. Knowing this would be seen pretty regularly by attendees, and may obstruct some of our booth from view, I decided to use it as extra marketing and design space.

This allowed us to feature products screenshots, for the first time ever, on a booth and capture more attendees by utilizing all three sides of the booth strategically as they walked by.

[

WORKS

]

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