[CLIENT]
AVEPOINT
[INDUSTRY]
DATA SECURITY SOFTWARE PRODUCTS
[EXPERTISE]
MOTION GRAPHICS
WEB & MOBILE UI/UX DESIGN
SOCIAL & DIGITAL ASSETS DESIGN
BRANDING & IDENTITY DESIGN
[OVERVIEW]
For these projects, I built a series of animated GIFs for AvePoint's webinars, events, and product spotlights that did a better job of catching eyes and engagement, than our usual static posts.
One of them I even took a successful postcard concept, rebuilt it as layered vector artwork, and gave it a simple motion recipe: quick intro, clear message, clean CTA, seamless loop.
Using a repeatable motion approach, created in After Effects, that fit social pace and attention, with a consistent cadence for a opener, message, and CTA the team could reuse the idea across topics.
The series kept recognition quick, social-ready exports light, and setup fast, which made it easy to create more often while staying firmly on brand.
[
WORKS
]
